Hyundai in America:
Hyundai entered the US market in 1986 with the Model Hyundai Excel. Hyundai has made in that year set a record in the sale of most of the cars in its first year of business in the United States as compared to any other car (126,000 vehicles).
Initially many failures of the Model Axel appeared tumbled sales of Hyundai, Hyundai became the subject of many jokes even made David Letterman paste the Hyundai logo on the main control panel.
In response, Hyundai began investing heavily in quality research, design, manufacturing and long-term research of its vehicles. The company raised its defiance of the famous known as the (Challenge Hiondaa- Hyundai challenge) to select cars to ensure their cars for 10 years or 100,000 miles (160,000 km). By 2004, sales increased significantly, and the company has gained a good reputation him. In 2004, Hyundai with Japanese Honda team for the quality of the first brand in a poll / from JD Power and Associates study, the presence of 102 problems per 100 vehicles. This made Hyundai occupies second place in the industry, after Toiyotaaloola. The company continued this tradition through the third position in the overall ranking in JD Power's 2006 Initial Quality Study just behind Porsche and Lexus.
Hyundai continued to invest heavily in company operations in America and the continued popularity of its cars to grow. In 1990, it established the Hyundai Design Center in Fountain Valley, California. A new center for the transfer of $ 30 million facility in Irvine, California in 2003, and was renamed the Hyundai Kia Motors design and technology center. In addition to the design studio, the facility also houses the company Hyundai America Technical Center, Inc. (HATCI, which was established in 1986), is responsible for all engineering activities in the United States of Hyundai Corporation. Hyundai art in America has moved to a new center covers an area of 200,000 square feet (19,000 m2), at a cost of $ 117 million and is located in the headquarters is zoned, Michigan (near Ann Arbor) in 2005.ovi later that same year , HATCI announced that it would expand technical operations in Michigan and hiring 600 additional engineers and other technical staff over a period of five years. The center also workers in California and Alabama.
Hyundai America completion of the construction of the Hyundai / Kia in California City business in 2004. where the construction of the plant on 4,300 acres (17 km2) in the Mojave Desert, which is a vital region for the car, the vehicle-handling course inside the oval track, and paved the way hill, and several special surface roads. A 30,000-square-foot (2,800 m2) complex of offices and areas of internal testing is located in the building as well. Facility was built at a cost of $ 50 million. It can be found from space. Hyundai completed an assembly plant outside Montgomery, Alabama in 2004, with a grand opening on May 20, 2005, at a cost of $ 1.1 billion. At full capacity, the plant uses 2,000 workers currently, and the assembly plant Hyundai Sonata. In a second attempt in car production in North America opened a plant in Canada, in Quebec and closed in 1993.
In 2003, according to the consumer Consumer Reports, Hyundai tied Honda Mentjbat Japanese company reports.
In 2005, Hyundai in Smyrna, Georgia branch staff Osme opened to become the first in the entire world. The staff in this branch unable to sell deaf customers and using American Sign Language and video conferencing phones.
In 2006, in the classification of JD Power and Associates' classified quality, Hyundai occupied the third place classification 3rd, immediately after Porsche, Lexus, and hit it a strong competitor is Toyota. Similarly, the 2003 Hyundai Sonata is less than $ 2200 a similar processing for the Honda Accord, according to the Blue Book pricing for Kelly in 2006.
In 2006, he received Antorj model (Hyundai Entourage) on the five stars of the safety assessment, the highest decoration of the National Committee for Traffic Safety on the roads for all seating positions in frontal and side impact crashes. Insurance Institute for Highway Safety also "good" rates -oho-highest rating in front, side and rear impacts. And IIHS (Insurance Institute for Highway Safety, the United States), in fact, was appointed in 2006, Hyundai / Antorj and Kia / Sedona a "Gold Top Safety Pick" Award (Gold Top Safety Pick), making them the safest minivan category cars any car has never been tested.
In 2006, Hyundai 'was awarded the best assessment of the 2006 cars ideal' of Autopacific, marketing research and consulting company for the automotive industry.
In 2007 Strategic Vision Total Quality Awards, Hyundai Motors most parts of the car driving in Strategic Vision's Total Quality Index, measure the ownership experience. It is an attempt to measure more than just the number of problems per vehicle. Hyundai tops in Strategic Vision Total Quality Awards. For the first time ever, Hyundai has risen to share the position of having the most models leading the piece. Three models with total capital Quality Index (TQI) score in its class, including the Hyundai Grandeur Inc., a footnote, and Santa Fe.
In 2007, Santa received within the SUV category of medium-sized to top safety award by the IIHS.
In 2007, at the New York International Auto Show, Hyundai unveiled its V8 engine back pay for luxury sedan is Algineses Alozara front of the production line. Algineses return for a rear-wheel drive Hyundai Motor way long after the production of the front-drive vehicles.
In 2007, at the Los Angeles International Auto Show, Hyundai unveiled its rear-wheel drive car, and this car is the Genesis Coupe, the first sports car will appear for the first time in early 2009.
In 2008, it was awarded the Model Santa and Elantra model in the magazine "Consumer Reports top choice." People magazine's annual report was based on the experiences and the ways predicted safety and reliability are considered highly influential among consumers. Elantra received within the magazine's report on the first place in 2008 among the 19 car category of small family cars, ahead of the Honda Civic and Toyota Corolla and Toyota Prius.
In 2008, at the North American International Auto Show, Hyundai presented Thvtha of luxury and outstanding performance sedan Genesis, Hyundai made it for the first time a copy of the performance-oriented rear-drive Hyundai Kobh.vi 2009 Hyundai five-door hatchback and sedan announced a variant of the Elantra compact Elantra will carry the name of the tour when you go for sale in spring 2009 as a model.
In 2009, the title of Model Genesis luxury sedan from Hyundai Genesis in North America car-year North American Car of the Year, a former Hyundai. Genesis received a number of awards recognized all over the world. Canada also won the 2009 Canadian Car of the Year of the year after winning the best new luxury car under $ 50,000 category. Where Hyundai has developed Tau V8 engine, which generates 375 horsepower (280 kW) on Alocodalmmtaz and 368 horsepower (274 kW) on ordinary fuel, and won the same award in 2009 for the Top 10 award engines Ward's 10 Best Engines.
In 2009.6 models from Hyundai / Kia has made the highest award for safety from the IIHS, and occupied it rank better than the Nissan / Infiniti.
In 2009, Hyundai / Kia nicknamed as "the least expensive vehicles to secure" .uahtlt arranged within the 'top five' least expensive.
In 2010, Hyundai Motor Company for mid-size sedans won for model Sonata, the all-new, first prize as the best car medium-sized saloon in its segment of the Middle East Motor Awards 2010 (MEMA), and managed to «Sonata» of superiority over other cars in its class, such as «Honda Accord» and «Nissan Altima» and «Ford Taurus», thanks to superior comfort, safety and performance. This is the first car to win prizes provided by the Middle East for the auto industry this year. Sales in America
